Throughout 2019 we focused on getting feedback from our DE Fam (you guys!) and improving our brand to provide a better product and service for you all to enjoy. Here’s some of the feedback we received:
Feedback & Improvement
- Adjust our scent-wax ratio to provide a stronger fragrance and better scent throw without sacrificing quality.
- Improve shipment packaging to prevent breakage during transit.
- Work with local businesses to stock our candles, giving customers the ability to see the candles in person and avoid shipping costs.
We took the feedback to heart, made the improvements you suggested, and have seen a significant increase in your satisfaction. We couldn’t be happier!
But we’re not stopping there. We want to keep improving and expanding to make your DE experience even better. Here’s what we’re setting out to achieve:
- Expand our business across the country and stock products in stores for our out-of-state customers to enjoy.
- Create more candles and products that contribute to charitable organizations.
- Add to our product lineup to include more variety in our brand.
We’re thrilled to take on these improvements and changes, but they’re not achievable at our current product prices. Starting February 1, there will be a slight increase in the cost of our products. We work extremely hard to keep prices as reasonable as possible while still providing a quality product. Here’s a look at how our new price matches up with others in the market:
We also wanted to reward our loyal customer base that has supported us along the way. So, going forward every January, April, July, and October, we will send our email list a VIP code for 10% off every order you place. This code can be used an unlimited amount of times and won’t expire until the new code is sent our for the next quarter. You can see in the graph above how this code will affect your purchase price.
We appreciate every bit of support from you guys and hope you’re as excited as we are for the upcoming year! We look forward to bringing you the very best Diamond Elm products.